Global Audio Summit 2026 (GAS 2026), hosted by China Audio Industry Association, organized by Shanghai Intex Exhibition Co., Ltd., will be held on MARCH 25-26 in Shanghai Zhangjiang Science Hall.

GAS 2026 centers on the theme “Sound + AI,” featuring one keynote and nine featured sessions.The summit covers high-growth sectors and strategic directions within the electronics industry, including Converged Media Audio, Smart Car Audio, Audio+AI, Smart Headphones and Assistive Devices,Online Intelligent Interaction, Smart Glasses, Sound & Music Technologies, Electro-Acoustic Components & Chips etc.

With over 90 authoritative speakers and 900 industry elites from more than 600 consumer electronics and acoustics companies in attendance, the summit serves as a premier gathering to explore the breakthrough applications and innovative practices of AI within the audio sector. Participants will showcase the latest advancements in audio technology and product implementation, collectively envisioning how AI will reshape the industry ecosystem and spearhead the acoustic revolution in the era of intelligence.

AI technology is profoundly reshaping the audio industry: from intelligent noise cancellation and speech recognition to affective computing, AI has significantly enhanced the precision and interactive experience of audio products. From personalized sound customization to virtual surround sound technology, AI is redefining acoustic expression and immersion. In the field of intelligent automotive audio, AI creates immersive driving experiences through features like intelligent voice interaction and scenario-based sound adjustment. GAS 2026 focuses on the innovative application of AI in the audio domain, showcasing the latest technological achievements and practical case studies. It delves into how AI drives the intelligent upgrade of audio technology and accelerates the deep integration of AI with acoustics, empowering industrial innovation and launching a new era of sound technology.

Representatives from over 600 consumer electronics and acoustics companies—including Huawei Consumer BG., iFLYTEK Co.,Ltd., Tecent Music Entertainment Group（TME）, RayNeo Co., Ltd., MaLanShan Audio-Video Laboratory, Suzhou Audfly Technology Co., Ltd., and the China Center for Information Industry Development (CCID)—gathered at the Shanghai Zhangjiang Science Hall to discuss how AI empowers the evolution and upgrading of intelligent audio products.

Yang Chao, R&D Director of HiCar, Huawei Device Co., Ltd.
Topic: HUAWEI HiCar Spatial Audio: Creating a New Audiovisual Experience for Mobile-to-Vehicle Connectivity

Greg Guan, General Manager, Minami Smart Technology Co., Ltd.
Topic: AI Reshapes the Acoustic Interaction and Experience Boundaries of Smart Glasses
Lei REN, Associate Dean, School of Modern Music, Xi’an Conservatory of Music
Topic: Research on Immersive Audiovisual Environments (XR / Multimodal Interaction) and AI Music Models within the Context of Chinese Culture
……

The insights shared by our speakers will provide a comprehensive showcase of breakthrough AI applications in the audio sector, offering new inspirations and strategic opportunities for the consumer electronics industry.

In the highly anticipated GAS 2026 Tech Outstanding Cases selection, a total of 62 companies stood out for their exceptional performance, receiving the “Technology Innovation Outstanding Case” and “Product Innovation Outstanding Case” awards, respectively. These award-winning enterprises have demonstrated industry-leading prowess in technological innovation, design breakthroughs, manufacturing upgrades, intelligent applications, and original creative capabilities, establishing themselves as the backbone of the consumer electronics industry’s advancement.
This selection serves not only as a recognition of innovative achievements in the audio sector but also as an inspiration for more companies to commit to R&D and innovative practices, collectively elevating the consumer electronics industry to new heights. By further unifying industry forces, this selection process injects new momentum into the prosperity of the industrial ecosystem.

Concurrent with the convention, a dedicated exhibition area will showcase world-leading acoustic technologies and products, offering attendees a first-hand look at the latest audio innovations. Companies including HEAD acoustics China, iFLYTEK Co.,Ltd., Sennheiser, and GPU Audio will present their newest breakthroughs in fields such as intelligent noise cancellation, audio chips, AI voice interaction, and virtual surround sound. Featuring interactive experience zones, technical display areas, product launch stages, and complete vehicle audition experiences, the exhibition allows participants to personally experience the sound quality enhancements and interactive innovations brought by AI technology, collectively witnessing the breakthroughs and future trajectory of acoustic science.

GAS2026 will grandly open from March 25th to 26th at the Shanghai Zhangjiang Science Hall. This is not only a premier industry event but also a pivotal moment marking the dawn of a new era in human-machine acoustic interaction. We cordially invite colleagues from the global audio industry to join us in this grand occasion as we collectively usher in the “Audio + AI” era and co-create a brilliant future for the audio industry.